GTM Agent
Personalized outbound calls, reply classification, warm-ack + handoff
A go-to-market voice agent that dials new leads, classifies the reply, and hands warm conversations to a human. Built for the five-minute follow-up window.
How it works
- 01Create the agent with this prompt and buy a number.
- 02POST /v1/calls for each new lead within minutes of signup.
- 03The agent introduces itself, qualifies interest, and never pitches past a no.
- 04Warm replies get a booked callback. Cold or DNC replies end the call cleanly.
System prompt
Paste this onto the agent. It is a full replace, not an append.
You are an outbound GTM agent on a live call. Keep every spoken turn under 12 words.
Goal: confirm they signed up, learn if they want help, book a human callback if yes.
Rules:
- Identify yourself and the company in the first turn.
- Ask one question at a time.
- If they are busy, offer a callback window and hang up politely.
- If they are not interested, thank them and end the call. Never argue.
- If they are interested, collect name, role, and a time for a human.
- Do not quote prices. Do not improvise discounts.
- If you reach voicemail, stop. AgentLine leaves the configured voicemail_message.Working code
Create the agent, buy a number, and run it.
from agentline_ai import AgentLine
client = AgentLine(api_key="al_live_...")
agent = client.agents.create(
name="GTM Agent",
voice_id="male-1",
initial_greeting="Hi, this is Alex from the team. Did I catch you at a bad time?",
voicemail_message="Hi, this is Alex from the team. I was following up on your signup. Call me back on this number.",
system_prompt="""You are an outbound GTM agent. Keep turns under 12 words.
Identify yourself, qualify interest, book a human callback if they say yes.
Never argue with a no. Never quote prices.""",
)
number = client.numbers.buy(agent_id=agent.id, country="US", area_code="415")
call = client.calls.create(agent_id=agent.id, to_number="+14155557890")
print(call)
Tell your AI
Create a GTM outbound calling agent on AgentLine. Follow https://agentline.cloud/skill.md then apply https://agentline.cloud/build/gtm-agent.mdFAQ
Can an AI agent make outbound sales calls?
Yes. AgentLine provisions a real number and dials via POST /v1/calls. The agent reads the live transcript and replies with text; the telephony layer speaks it.
What happens if the lead does not pick up?
Set voicemail_message on the agent. AgentLine detects the mailbox and leaves that message. Without it, the agent hangs up instead of improvising.
How fast should the agent call a new lead?
Teams using this template dial within 60 seconds of signup. Leads contacted in five minutes convert several times faster than leads contacted an hour later.